Department of Business Administration UPN "Veteran" Yogyakarta

Marketing Students Association

KSM Pemasaran is a non-structural student organization from the Department of Business Administration, Faculty of Social and Political Sciences, Universitas Pembangunan Nasional “Veteran” Yogyakarta. It is entrusted with a significant responsibility by the students of the Department of Business Administration, Faculty of Social and Political Sciences, Universitas Pembangunan Nasional “Veteran” Yogyakarta. Due to the magnitude of this responsibility, strategic efforts must be made to optimize resources and fulfill this responsibility.

The marketing study group is a group of students interested in studying and delving into the field of marketing. They usually form study groups to share knowledge, experiences, and collaborate on research or projects related to marketing.

VISION

“The Marketing Study Group as a platform to realize business administration academics with broad scientific insights, skills, and creativity in the field of marketing, based on the principles of kinship and professionalism”

MISSION

  1. To foster and unite a sense of kinship among internal members of KSM Pemasaran, creating organizational integrity and solidarity to achieve common goals.
  2. To provide knowledge and understanding, both in practical and theoretical forms, in the field of marketing in business, along with supporting activities, particularly for KSM Pemasaran members and the academic community in general.
  3. To shape KSM Pemasaran members who are critical, diligent, courageous in making a difference, and become agents of change.
  4. To expand networks and collaborations within the campus and beyond.
  5. To develop responsible, disciplined, and resilient KSM Pemasaran members who can continue the leadership of KSM Pemasaran.

Organizational Structure of KSM Pemasaran

Main Tasks of Structured Organization Members

Chairperson

  1. Organizing, directing, and determining policies and strategies of KSM PEMASARAN based on discussions in the Board Meeting.
  2. Leading, coordinating, and controlling the organization in implementing all activities of KSM PEMASARAN.
  3. Representing KSM PEMASARAN in establishing relationships with external parties related to the tasks.
  4. Collaborating with Student Organizations and Student Supervisors involved in carrying out the tasks.
  5. Chairing meetings such as Leadership Meetings, Board Meetings, and General Meetings.
  6. Signing letters or documents related to the organization’s tasks.
  7. Collaborating with Treasurer I and Treasurer II to design the necessary budget for carrying out the organizational tasks.

Vice Chairperson

  1. Assisting the Chairperson in organizing, directing, and determining policies and strategies of KSM PEMASARAN based on discussions in the Board Meeting.
  2. Assisting the Chairperson in leading, coordinating, and controlling the organization in implementing all activities of KSM PEMASARAN.
  3. Acting as the Chairperson in conducting meetings such as Leadership Meetings, Board Meetings, and Coordination Meetings.
  4. Representing KSM PEMASARAN, together with the Chairperson, in making agreements with other parties after obtaining approval in the Board Meeting of KSM PEMASARAN.
  5. Acting as the Chairperson to represent KSM PEMASARAN in attending specific events or other agendas.
  6. Overseeing the implementation of all program activities related to organizational work, together with the Chairperson.
  7. Collaborating with the Chairperson, Treasurer I, and Treasurer II to design the necessary budget for carrying out the organizational tasks.

Secretary 1

  1. Assisting the Chairperson and Vice Chairperson in organizing, directing, and determining policies and strategies of KSM PEMASARAN based on discussions in the Board Meeting.
  2. Managing incoming and outgoing correspondence; managing KSM PEMASARAN’s inventory; managing minutes of meetings; managing notations; and documenting related organizational work.
  3. Conducting regular supervision related to administration and secretarial matters.
  4. Assisting the Division Head in preparing activity proposals and accountability reports related to organizational work.
  5. Assisting the Secretariat of Committees in implementing organizational work programs.
  6. Coordinating with the secretariat of PH-HUMANIS, KSM INVESTASI, the Department, or the Faculty in case of changes in secretarial systems.

Secretary 2

  1. Representing Secretary 1 in case of absence, especially for any secretarial activities and organizational work procedures.
  2. Assisting the Chairperson, Vice Chairperson, and Secretary 1 in organizing, directing, and determining policies and strategies of KSM PEMASARAN based on discussions in the Board Meeting.
  3. Assisting Secretary 1 in managing incoming and outgoing correspondence; managing KSM PEMASARAN’s inventory; managing minutes of meetings; managing notations; and documenting related organizational work.
  4. Assisting Secretary 1 in conducting regular supervision related to administration and secretarial matters.
  5. Coordinating with the secretariat of PH-HUMANIS, KSM INVESTASI, the Department, or the Faculty in case of changes in secretarial systems.
  6. Signing letters or documents related to the organizational tasks, if Secretary 1 is absent or unable to sign such letters or documents.

Treasurer 1

  1. Assisting the Chairperson and Vice Chairperson in organizing, directing, and determining policies and strategies of KSM PEMASARAN based on discussions in the Board Meeting.
  2. Managing finances; managing funding sources; allocating funds; and procuring necessary goods related to organizational work.
  3. Conducting regular supervision related to financial management within the organization.
  4. Creating cash flow reports and detailing every cash inflow and outflow related to organizational work.
  5. Performing documentation/archiving related to evidence of income and expenditure related to organizational work.
  6. Assisting the Head of Division in creating the budget plan for the work programs of each division.
  7. Coordinating with the Treasury Department of PH-HUMANIS, KSM INVESTASI, Department, and Faculty in case of changes in treasury or financial/budgeting system.

Treasurer 2

  1. Representing Treasurer I in case of absence, especially for any treasury activities of the organization.
  2. Together with the Chairperson, Vice Chairperson, and Treasurer I, Treasurer II assists in organizing, directing, and determining policies and strategies of KSM PEMASARAN based on deliberations in the Board Meeting. Assisting Treasurer I in carrying out financial management; fund management; fund allocation; and procurement of organizational work-related needs.
  3. Assisting Treasurer I in conducting regular supervision related to financial management within the organization.
  4. Assisting Treasurer I in creating cash flow reports and detailing each income and expenditure related to organizational work.
  5. Assisting Treasurer I in documenting/archiving evidence of income and expenditure related to organizational work.
  6. Coordinating with the Treasury Department of PH-HUMANIS, KSM INVESTASI, Department, and Faculty together with Treasurer I in case of changes in treasury or financial/budgeting systems.

KPM

Representing Treasurer I in case of absence, especially for any treasury activities of the organization. Together with the Chairperson, Vice Chairperson, and Treasurer I, Treasurer II assists in organizing, directing, and determining policies and strategies of KSM PEMASARAN based on deliberations in the Board Meeting. Assisting Treasurer I in carrying out financial management; fund management; fund allocation; and procurement of organizational work-related needs. Assisting Treasurer I in conducting regular supervision related to financial management within the organization. Assisting Treasurer I in creating cash flow reports and detailing each income and expenditure related to organizational work. Assisting Treasurer I in documenting/archiving evidence of income and expenditure related to organizational work. Coordinating with the Treasury Department of PH-HUMANIS, KSM INVESTASI, Department, and Faculty together with Treasurer I in case of changes in treasury or financial/budgeting systems.

Medkom

Media and Communication Division has the main duties and functions as a division responsible for managing social media activities, documentation, and publication of information related to the organizational work through the media owned by KSM PEMASARAN, as a training facility for academicians related to Media and Communication, and assisting the Chairperson of KSM PEMASARAN in communication with external parties. Then, conveying reports, results, evaluations, suggestions, and considerations in accordance with the scope of work of the Media and Communication Division to the Chairperson of KSM PEMASARAN for the benefit and development of the organization.

KK

Creativity and Entrepreneurship Division has the main duties and functions as a division responsible for conducting activities to develop creative abilities and entrepreneurial potential through training, education, competitions, practices, or other media that can enhance creative knowledge and skills in marketing and entrepreneurship for internal and external members of KSM PEMASARAN. Then, conveying reports, results, evaluations, suggestions, and considerations in accordance with the scope of work of the Creativity and Entrepreneurship Division to the Chairperson of KSM PEMASARAN for the benefit and development of the organization.

PSDM

Creativity and Entrepreneurship Division has the main duties and functions as a division responsible for conducting activities to develop creative abilities and entrepreneurial potential through training, education, competitions, practices, or other media that can enhance creative knowledge and skills in marketing and entrepreneurship for internal and external members of KSM PEMASARAN. Then, conveying reports, results, evaluations, suggestions, and considerations in accordance with the scope of work of the Creativity and Entrepreneurship Division to the Chairperson of KSM PEMASARAN for the benefit and development of the organization.

Media Sosial

Instagram: @ksmpemasaranupnyk

Youtube: KSM Pemasaran

Email: kelompokstudipemasaran@gmail.com